AI Voice Translation for Virtual Events & Webinars: Why It Matters

Here’s something that might shock you: Your virtual events and webinars are likely only reaching a fraction of their potential audience. While your content might be exceptional, if there’s a language barrier you can bet that your attendance rates, engagement, and conversions are suffering.

We live in a global content world. Every time you host a single-language webinar, you're actively turning away international prospects who might be perfect fits for your products or services. 

But hiring interpreters costs hundreds of dollars an hour, and opting for professional voice actors for post-production dubbing demands premium rates. This leaves a gap between what’s possible with your webinars and events, and what you can realistically accomplish. 

Luckily, you can now take advantage of advanced AI voice translation technology to bridge that gap. PERSO.ai's advanced AI dubbing tools enable event hosts to deliver seamless multilingual experiences to attendees globally – all without the prohibitive costs and complexity that once made this impossible.

Virtual Events Require Multilingual Accessibility

The virtual events industry has exploded in the years since the COVID-19 pandemic, and more and more customers are comfortable with engaging with their favorite brands online. But that growth has outpaced technology, and language accessibility has always taken a back seat.

When producing videos for virtual events and webinars, potential clients appreciate the accessibility of having content made in a language they're comfortable with – both written and spoken. The research shows that: [1]

• 72% of consumers shop or engage on websites in their own language most of the time

• 75% of global consumers would rather buy products with information in their own language

• 56% of consumers say having information in their own language is actually more important than the price

These numbers show the uncomfortable truth: no matter how valuable your webinar content might be, if attendees can't understand it clearly in their preferred language, they're unlikely to engage, and they definitely won’t convert.

Benefits for Event Hosts: Cost Efficiency and Scalability

The traditional approach to adapting multilingual events comes with a ton of logistics and compounding expenses:

When you compare AI-powered translation to traditional approaches, tools like PERSO.ai offer a fast, low-cost option for expanding your event's linguistic reach. With a click (and a few brand-specific settings!) you can quickly dub and launch:

• Pre-recorded keynote presentations

• Product demonstrations

• Panel discussions

• Training sessions

• Q&A segments

This means you can finally create multiple videos in multiple languages in no time. For a standard 60-minute webinar, traditional translation and dubbing might take 2-3 weeks and cost thousands per language.

 With AI voice translation? The same content can be localized into 29 languages simultaneously within hours (at a fraction of the cost).

How PERSO.ai Upgrades Your Virtual Events and Webinars

PERSO.ai's AI voice translation technology creates new possibilities for event hosts looking to expand their global reach:

Pre-Event Marketing and Registration Materials

Before your event begins, PERSO.ai lets you translate promotional videos announcing your webinar or virtual conference. These localized materials can:

• Increase registration rates from international audiences

• Communicate event value propositions in attendees' native languages

• Set accurate expectations about the event experience

• Build anticipation among diverse linguistic groups

Real-Time Event Experience

Engage your attendees without skipping a beat. During your event, PERSO.ai can power:

• Simultaneous streaming of presentations in multiple languages

• Translated welcome videos for language-specific breakout rooms

• Localized instructional content for navigating virtual event platforms

• Real-time translation of presenter content with synchronized lip movements

The technology ensures that non-native speakers receive the same quality experience as those who speak your primary language, leading to higher engagement rates and better information retention.

Post-Event Content Maximization

Just because the event has ended doesn’t mean the personalization does as well. PERSO.ai shows its ROI by helping you maximize content value far after the curtain draws to a close. 

• Transform recordings into multilingual on-demand webinars

• Create localized highlight reels for regional marketing teams

• Develop translated follow-up videos for nurturing international leads

• Build a library of educational content accessible to global audiences

PERSO.ai lets you translate introductory videos for your product or service and provides clients with a deeper understanding of your offering—regardless of their native language.

Tips for Using AI with Your Live Events & Webinars

Just because you can now create multilingual video content in minutes doesn’t mean the tired-and-true methods of event planning should be forgotten. To make the most of your AI voice translation for your virtual events:

1. Plan for translation from the start - Design presentations with translation in mind, avoiding complex idioms or culture-specific references

2. Optimize speaking pace - Instruct presenters to maintain a moderate speaking pace for optimal translation quality

3. Test with international focus groups - Gather feedback from native speakers to ensure translations maintain your intended meaning

4. Combine with localized graphics - When possible, adapt visual elements to complement translated audio

5. Promote language options - Clearly communicate available languages in all event marketing materials

Try It Now with PERSO.ai

When you can provide excellence in your video content, you dramatically increase your brand’s ability to reach and engage a global audience that is hungry for engagement. Plus, by being on the bleeding edge of this new technology, you’ll quickly outpace your competition. 

Try PERSO.ai today and see how easy it is to overhaul your video content development process – and watch those engagement metrics grow!

References:
[1] https://hbr.org/2012/08/speak-to-global-customers-in-t